That’s so punny

Retailers are guilty of many crimes. One of these is their literary creativity. Since the holidays mark that blessed time of year when retailers are pulling out all the stops in a grand effort to make your life all better, this is quite possibly the best time for advertising puns. Let me put it this way; just because you can, doesn’t mean you should. Case in point: Falltastic, Fright Aid, or Spooktacular.